3 Easy Steps to Turn On Followers on Facebook

Social media marketing is a powerful way to reach new customers and grow your business. Facebook is one of the most popular social media platforms, making it a great place to start your social media marketing efforts. If you’re new to Facebook marketing, you may be wondering how to get more followers. After all, the more followers you have, the more people you’ll reach with your content. Here are a few tips to help you get more Facebook followers for business.

One of the best ways to get more Facebook followers is to post high-quality content. This means posting content that is interesting, informative, and engaging. People are more likely to follow you if they find your content valuable. When creating content, keep your audience in mind. What are they interested in? What kind of content will they find helpful or entertaining? Once you know what your audience wants, you can start creating content that they’ll love.

Connect to Facebook

To turn on followers on Facebook, you must first connect to your account. Here are the steps:

1. Open a web browser and go to Facebook.com.

2. Enter your email address or phone number and password in the login fields. Click the “Log In” button.

3. Once you are logged in, click the down arrow in the top-right corner of the screen and select “Settings & Privacy.” Then, click “Settings.”

4. In the left-hand menu, click “Followers.”

5. On the right-hand side of the screen, click the “Turn on Followers” button.

6. A pop-up window will appear. Click the “Turn on” button to confirm.

You have now successfully turned on followers on Facebook.

Here is a table summarizing the steps:

Step	Action
1	Open a web browser and go to Facebook.com.
2	Enter your email address or phone number and password in the login fields. Click the “Log In” button.
3	Click the down arrow in the top-right corner of the screen and select “Settings & Privacy.” Then, click “Settings.”
4	In the left-hand menu, click “Followers.”
5	On the right-hand side of the screen, click the “Turn on Followers” button.
6	A pop-up window will appear. Click the “Turn on” button to confirm.

Navigate to Your Profile

To turn on followers, you must first navigate to your profile. Here’s how to do it:

Log in to your Facebook account.
Click on your profile picture in the top right corner of the screen.
Select “Profile” from the drop-down menu.

Once you are on your profile page, you can proceed to the next step to turn on followers.

Edit Your Profile Settings

To turn on followers, you need to edit your profile settings. Here’s a detailed guide on how to do it:

Click on the “About” tab under your profile picture.
Scroll down to the “Public Figure” section.
Select the “Yes” option next to “Do you consider yourself a public figure?”
Click on the “Save Changes” button.

Once you have saved your changes, your profile will be visible to the public and people will be able to follow you.

Additional Information

Here are some additional things to keep in mind when turning on followers:

You can only turn on followers if you have a personal profile.
Once you turn on followers, anyone can follow you, regardless of whether or not they are your friends.
You can manage your followers by clicking on the “Followers” tab on your profile page.

Customize Your Followers Options

Facebook allows you to customize your followers options to manage who can follow you and how they interact with your content. Here’s how you can do it:

1. Go to Your Facebook Settings

Click on the arrow in the top right corner of your Facebook page and select “Settings & Privacy” from the drop-down menu. Then, click on “Settings” to open your Facebook settings.

2. Navigate to Public Posts

From the left-hand menu in your settings, click on “Public Posts” under the “Privacy” section.

3. Choose Who Can Follow You

Under the “Who can follow me” section, you can choose who can follow you on Facebook. Select “Public” to allow anyone to follow you, “Friends” to only allow your friends to follow you, or “Custom” to set specific privacy settings.

4. Customize Your Follower Settings

If you select “Custom” in the previous step, you can further customize your follower settings by clicking on “Edit” next to “Who can follow me.” Here’s a table summarizing the different options:

Setting	Description
Public	Anyone can follow you.
Friends	Only your Facebook friends can follow you.
Friends of Friends	Your Facebook friends and their friends can follow you.
Specific People or Lists	You can choose specific people or lists to follow you.
Except for People or Lists	You can exclude specific people or lists from following you.

Select the desired options and click on “Save” to apply your changes.

Allow Following for Public Profiles

To enable followers for your public profile, follow these steps:

1. Open Your Profile’s Settings

Click your profile picture in the top right corner of the Facebook homepage and select “Settings & Privacy” > “Settings”.

2. Go to the Public Profile Settings

On the left menu, click “Public Profile Settings”.

3. Find the “Followers” Section

Scroll down to the “Followers” section. This option is only available for public profiles.

4. Turn On “Allow Others to Follow Me”

Tick the checkbox next to “Allow others to follow me”.

5. Customize Your Follower Settings

The following options are available to customize your follower settings:

Who can follow you: Choose “Everyone” or “Friends of friends”.

Who can see your followers: Select “Everyone”, “Only me”, or “Friends”.

Who can see who you follow: Decide who can see your followers list by selecting “Everyone”, “Only me”, or “Friends”.

Get notifications when someone follows you: Choose whether you want to receive notifications for new followers.

Hide followers from profile: If you don’t want to display your follower count on your public profile, tick this checkbox.

Set Up a Custom Audience

A custom audience allows you to target specific groups of people who are more likely to be interested in your business. You can create custom audiences based on factors such as demographics, interests, and behaviors. To set up a custom audience:

Go to the Facebook Ads Manager.
Click on “Audiences” in the left-hand menu.
Click on “Create Audience”.
Select “Custom Audience”.
Choose how you want to create your audience. You can upload a list of customer emails, create a website audience, or create an app audience.
Follow the on-screen instructions to create your audience.

Once you have created a custom audience, you can use it to target your ads. To do this, simply select your custom audience when you are creating an ad:

Step	Description
1	Create an ad in the Facebook Ads Manager.
2	Select your target audience.
3	Select “Custom Audience” from the drop-down menu.
4	Choose the custom audience that you want to target.
5	Click “Create Ad”.

Promote Your Page or Profile

Here are some effective ways to promote your Facebook page or profile and gain more followers:

1. Create Engaging Content

Share high-quality content that resonates with your target audience. Use a mix of text, images, videos, and live streams to keep your followers engaged.

2. Join Relevant Facebook Groups

Identify Facebook groups related to your niche or industry. Join these groups and actively participate in discussions, sharing your knowledge and insights.

3. Run Facebook Ads

Leverage Facebook advertising to reach a wider audience targeted specifically to your desired demographics and interests. Use engaging ad copy and eye-catching visuals to capture attention.

4. Host Contests and Giveaways

Organize contests or giveaways that encourage followers to engage with your page. Offer prizes that align with your target audience’s interests.

5. Collaborate with Influencers

Partner with influencers in your industry and have them promote your page or profile to their followers. This can help you reach a new audience and expand your reach.

6. Cross-Promote on Other Social Media Platforms

Share your Facebook content on other social media platforms like Instagram, Twitter, and LinkedIn. This cross-promotion helps you engage followers from multiple channels.

7. Utilize the “Follow” Button

Make sure to prominently display the “Follow” button on your website, blog, and other online platforms where your potential followers might visit. This makes it easy for them to connect with you on Facebook.

Engage with Your Followers

Engaging with your followers is crucial for building a strong relationship and fostering a sense of community. Here are eight effective ways to do so:

1. Respond to Comments and Messages

Take the time to read and respond to comments and messages from your followers. Show that you value their input and that you’re listening to what they have to say.

2. Encourage User-Generated Content

Create opportunities for your followers to contribute their own content, such as hosting contests or asking for submissions. This demonstrates that you value their creativity and gives them a platform to share their ideas.

3. Use Polls and Q&A Sessions

Run polls and Q&A sessions to gather feedback and engage with your followers in a fun and interactive way. This helps you understand their perspectives and provides valuable insights.

4. Share Behind-the-Scenes Content

Give your followers a glimpse into your company or organization’s behind-the-scenes activities. This humanizes your brand and shows your followers that you’re more than just a faceless entity.

5. Host Live Events

Conduct live events on Facebook to connect with your followers in real-time. Whether it’s a Q&A, product launch, or interactive session, live events offer a unique opportunity to engage and interact with your audience.

6. Use Facebook Groups

Create a Facebook group for your followers to connect with each other and discuss topics related to your brand or industry. This fosters a sense of community and encourages peer-to-peer engagement.

7. Collaborate with Influencers

Partner with influencers in your field to reach a wider audience and engage with their followers. This can help you expand your reach and credibility, as well as tap into the influencer’s established community.

8. Run Contests and Giveaways

Organize contests and giveaways on Facebook to incentivize engagement and reward your followers for their support. This not only generates excitement but also helps you acquire new followers and increase your reach.

Leverage Influencer Marketing

Partnering with influencers is a powerful way to reach new audiences and build credibility for your brand. Tap into the loyal following of these social media celebrities and leverage their expertise to showcase your products or services in a relatable and authentic way.

Here’s a detailed approach to influencer marketing:

Identify your target audience: Determine the demographics, interests, and online habits of your ideal followers.
Research influencers: Search for influencers who align with your brand values, have a relevant audience overlap, and produce high-quality content.
Develop a clear campaign brief: Outline your goals, target audience, budget, and messaging for the campaign.
Establish a mutually beneficial agreement: Offer compensation or benefits that incentivize influencers to promote your brand.
Monitor and adjust: Track the performance of your influencer campaigns and make adjustments as needed to optimize results.
Measure engagement: Analyze metrics such as likes, shares, and comments to gauge the effectiveness of your influencer partnerships.
Build long-term relationships: Nurture relationships with influencers who align with your brand and consider them as valuable partners in your marketing strategy.
Leverage multiple platforms: Extend your influencer campaigns across social media platforms, such as Instagram, TikTok, and YouTube, to maximize your reach.
Set realistic expectations: Understand that influencer marketing is not a magic bullet and takes time and effort to generate meaningful results.

Benefits of Influencer Marketing:

Benefit	Description
Increased brand awareness	Reach new audiences and build brand visibility.
Enhanced credibility	Leverage the trust and credibility of influencers.
Authentic content	Showcasing products or services through relatable and engaging influencer content.
Improved engagement	Drive likes, shares, and comments on your brand’s content.
Lead generation	Use influencers to generate leads and drive conversions.

Track Your Results

Monitoring the effectiveness of your efforts is crucial for optimizing your strategy. Here’s how to track your results and make necessary adjustments:

1. Use Facebook Insights

Facebook Insights is a powerful tool that provides comprehensive data on your page’s performance. It tracks metrics such as reach, engagement, and conversions, allowing you to identify trends and pinpoint areas for improvement.

2. Monitor Engagement

Engagement metrics, such as likes, shares, and comments, indicate how your content resonates with followers. Tracking these metrics helps you understand what resonates best and tailor your content accordingly.

3. Track Page Growth

Monitor your page’s follower count to gauge the effectiveness of your efforts. Consistent growth indicates that your strategy is working, while stagnation may prompt you to reassess your approach.

4. Use Google Analytics

Integrating Google Analytics with your Facebook page allows you to track website traffic driven by your page. This data provides insights into the impact of your social media presence on your website’s performance.

5. Conduct A/B Testing

Run A/B tests to compare different content strategies or audience targeting tactics. By analyzing the results, you can determine what approaches yield the most optimal results.

6. Analyze Hashtag Performance

Hashtags are an effective way to categorize and track your content. By analyzing the performance of different hashtags, you can identify which ones are most effective at attracting followers and engagement.

7. Monitor Competitor Activity

Keep an eye on your competitors’ social media activities to understand their strategies and identify opportunities for differentiation. Identifying their strengths and weaknesses can help you develop a competitive advantage.

8. Seek Feedback

Engage with your followers through polls, surveys, or direct messages to gather feedback on your content and page experience. This feedback can provide valuable insights for improving your strategy.

9. Utilize Reputation Management Tools

Use reputation management tools to track online reviews and mentions of your brand. This helps you identify areas of concern and address negative feedback promptly, preserving your brand image.

10. Establish Performance Metrics

Define specific performance metrics that align with your overall marketing goals. This could include follower growth targets, engagement rates, or website traffic conversions. Regularly tracking these metrics allows you to measure your progress and make informed decisions along the way.

How to Turn On Followers on Facebook

To turn on followers on Facebook, you will need to:

Log into your Facebook account.
Click on the “Settings” button at the top of the page.
Select “Privacy” from the left-hand menu.
Scroll down to the “Public Posts” section.
Click on the “Edit” button next to “Following”.
Select the “Public” option from the drop-down menu.
Click on the “Save Changes” button.

Once you have turned on followers, your posts will be visible to anyone, even if they are not your friends. You will also be able to gain followers, who will be able to see your posts in their News Feed.